Combing big data technology, Bluenic enables the uniqueness and labeling of cross-channel customer IDs through the docking and connection of multiple data sources, solves the issues of limited data acquisition channels and lack of personal information positioning, and meets the demand of enterprises’ marketing transformation. From the perspective of customer operation, it enhances the enterprise market’s decision efficiency, consumer experience, operation efficiency and marketing accuracy.
Marketing personnel can easily implement marketing and achieve the purpose of precise marketing rather than rely on the assistance of development department.
Collect and integrate the first, second and third party customer data to reach them in all directions, accurately locate the cross-channel behaviors of the same customer with united identification, and enrich the customer portrait and journey.
Bluenic combines big data technology to achieve cross-channel integration through multiple data sources Combing big data technology, Bluenic connects multiple channels through the docking and connection of multiple data sources.
According to different demands of enterprises, Bluenic selects the scenarios suitable for enterprise businesses for application, and enhances the efficiency of marketing.